New Dreams·International Little Illustrator Competition (formerly known as the Orange Dream Little Illustrator Competition is an annual event at the China Shanghai International Children's Book Fair (CCBF). The purpose of the competition is to promote cultural exchange between Chinese Foreign Children. Initiated by the Shanghai Municipal Press and Publication Administration, Organised by Shanghai Xinhua Distribution Group Co, Ltd, the competition was founded in 2019. and it had become one of the most influential children's illustration competition in the Asia Pacific. With participants from China, the Czech Republic, Germany, Russia, Italy, Canada, Switzerland, Japan, Korea, Singapore and other countries and regions, the event has received the attention of mass-circulation media. It is fast becoming the annual carnival for children worldwide, not only to compete but also to learn from each other.
The competition is aimed at children under 16. It is a stage for children worldwide to showcase their artistic creativity and talent to a worldwide audience. The award ceremony and a selection of winning works will be presented at the Shanghai World Expo Exhibition & Convention Center as a signature event of the China Shanghai International Children's Book Fair. The winning artworks from both China and abroad will be compiled into a bilingual picture album for commemoration and a showcase of the artist brilliance to readers at home and overseas.

2021 Competition Theme


Entry requirements

Competition is open to any individual child less than 16 years of age, irrespective of nationality. The competition is also open to entry by organisations. Entry is free of charge.
Toddlers: Born after 1st June 2015
Children: Born after 1st June 2011
Teens: Born after 1st June 2005

Submission Requirements

Original illustrations by children that fit the theme of the competition. We prefer to receive flat/2D works. There is no restriction on the type of medium or material. Children are encouraged to express themselves, using their own imagination to interpret the competition theme.
Alongside each illustration, entries must be accompanied by a written description and a voice message.
Size of original artwork: Not greater in size than 260mm*368mm (Canadian Tabloid) size paper.
Works-of-art previously submitted to the Orange Dream Little Illustrator competition will not be accepted.

Online Applications

Individual entries can enter by clicking "Sign Up" page and fill in the online application.
Organisation entries can enter by clicking "Organisation application" page and fill in the online application.
All winners must provide the original artwork to the competition organising committee. Those who cannot provide the original work are deemed to have given up their prize and not participate in any winning works exhibitions.
The organising committee has authorised the establishment of regional competition in places with a high concentration of applications. The organising committee will appoint an organiser to organise the submissions within these regional competitions.

Entry Deadline:

From now to 31th August (GMT +8, 24:00)

Competition Timing:

Open for submission: From now to 31th August 2021.
Outstanding Finalist announcement: October 2021.
Winners' announcement and Prizegiving: November 2021.
Exhibition of Outstanding entries works at CCBF: November 2021.

Road to Fame

Judging Criteria

Participant Rights:

Official CCBF Certificate and Prizes (if won)
● Media Exposure
Be Featured on both national and international media
● Intl. Exhibition & Cultural Exchange Prog.
Opportunity to be exhibited internationally and join with cultural exchanges prog.
● Bilingual Commemorative Picture Album
Be featured in a Bilingual Commemorative Picture Album
● Be a Visual Effect Designer
Have a say to be a part of the design team for next year's show and be featured on our website
● Comments by International Award-winning Illustrators
Receive comments and guidance by international award-winning illustrators
● Popularity Award
Outstanding awards can be awarded The Popularity Awards via online voting
● Award Presentation
This is the only International Book Fair that incorporates a children's illustration competition. Winning works will be exhibited during the book fair, helping to promote children's art education and appreciation of culture and a platform to display their master creations for the world to see.

Categories of prizes:

■ Outstanding Work Award
The best work of the competition selected by the Chinese panel of judges
■ Competition Winners Award
The winning entry of the competition selected by an international panel of judges
■ Most Popular Entry Award (will be invited to the award ceremony)
Chosen among the outstanding works of the competition through online voting
■ Grand Prize Entry (will be invited to the awards ceremony)
Best in Creativity Award
A work of art that is imaginative and shows age-appropriate childishness
Artistic Beauty Award
Artwork that presents an integrated aesthetic in visual arts
Most Promising Artist Award
The work is unique and original in its concept or creative style, expressing the personality and inner thinking of the artist
Star of New Dreams Award
The work has a deep storyline, in line with the theme of the competition, and has an infectious and positive power
Judges Special Nomination Award
Nominated by the international jury from among the winning entries

The Judges

Alexander Korotich

Ever since Alex had graduated from the Ural State University of Architecture and Art with a degree in architecture in 1984, Alex has been engaged with work from publishing houses and music labels. In 1998, Alex's design work crossed into television work. His work has been accepted by 18 local, national, and international TV channels, including the famous Channel One Russia. Since 2006, Alex has been busy developing a multi-media character working "Zuza", which has since become a hit in Russia winning many awards. Aside from designing work, Alex also teaches at the Moscow Architectural Institute. Since 2018 he has been teaching at the FA-SAD studio, a studio for children's interested in design and architecture. Aside from winning many design awards, Alex is also a noted children poet, and his creation "Zuza" is famous throughout Russia and won him many accolades and awards.

Vera Eggermann

Vera is a graduate of Lucerne University with a BA in Illustration/Visual Communication. From 1994 to the present, Vera has been working for both print and digital media as an illustrator and designer. Her works can be found in popular Swiss publishers such as Atlantis Verlag and the popular Swiss children's magazine Jumi. From 2005 to 2008, Vera worked for Klett Verlag, the famous Swiss educational publisher developing illustrated books for primary schools. As a noted illustrator and designer, Vera has been asked to produced textbooks by the Zurich Department for Education. Aside from developing textbooks, Vera also teaches illustration in a number of universities and organises lectures and workshops for teacher training colleges, teachers and librarians.

Uğur Altun

Uğur graduated with a degree in graphic design from Bilkent University in 2013. From then onwards, Uğur's talent is recognised, and he began to accumulate awards. This includes an honourable mention by the GMK (Turkish Graphic Designers Association) and winning awards from Taiwan's International Graphic Design and the Sharjah Children's Books Illustrations Exhibition. The illustrations he made for Sabitfikir magazine earned Uğur the bronze prize in the Silk Road Spirit Biennial, China. His first illustrated picture book Mistik We Don't Understand You: A Story of Punctuation Marks! earned him a distinction, an award given by Nami Island Picture Book Illustration Concurs in 2017. Another illustrated picture book, Dancing with the Rain won the accolade "Excellent" issued by Communication Arts in 2019. Besides taking on illustration work as a freelancer, Uğur also finds time to teach illustration at Yaşar University. In 2021, Uğur was nominated for the prestigious ALMA (Astrid Lindgren Memorial Award) by the Turkish chapter of the International Board on Books for Young People (IBBY).

Launched by

Shanghai Municipal Press and Publication Administration


Shanghai Xinhua Distribution Group Co, Ltd

Event Executor


Supporting Partners

Organising Committee (listing not in no particular order)

Supporting Technical Partner